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29 Oct 2007

It is almost three years ago since Jamie Baulch decided to hang up his spikes, but he is now back on track to help shape a new future for athletics in Wales.

The Olympic silver medallist has today been unveiled as the latest signing to the board of directors of Welsh Athletics Ltd – the sport’s governing body in Wales.

The former 400m specialist joins at a time of wide-ranging changes and plans for modernisation. Recently, the first-ever CEO, Matt Newman, was appointed which followed a series of other significant reforms for Welsh Athletics.

Newman explains, "Welsh Athletics made the formal transition to a limited company at the AGM on 20th October and is now led by a board of directors who boast a cross-section of expertise in areas such as business and finance, law, marketing, education, coaching, performance and, of course, athletics and its development.

Baulch is one of Wales’ most talented athletes, having enjoyed a career spanning 20 years which saw him represent Wales and Great Britain at the very highest levels and win a multitude of European, Commonwealth, World and Olympic medals.

Having said farewell to the track, he then established his own media agency, One Vision Executive, in 2005 with WRU, Reebok, L-Oreal, Hush Puppies and The Commonwealth Games Council for Wales all listed on his client roster.

Newman continues, "Jamie will bring an invaluable skill-set to the Board. Coupled with his commercial experience and a network of contacts within the sporting sector which is second to none, Jamie will also provide an insight into the requirements of an elite athlete and will help the board in key investment decisions relating to our sport."

Baulch recently joined Power Goldberg Sports Management as partner which assists sports personalities on legal contracts, financial matters, PR and marketing, long term retirement planning and career management.

He explains, "To be in a position where I have a vital say in the future of Welsh Athletics is such a good opportunity. I feel that I can help build towards the future by bringing in my experience as a former athlete, but also I hope to help in the commercial and marketing areas of the governing body."

"I’m really excited by the recent changes and the future direction of athletics in Wales. I’m really pleased to be able to put something back into a sport which has given me so much over the years."